1953 Sunbeam S7 Deluxe For Sale (picture 1 of 69)
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Pre-bids

1953 Sunbeam S7 Deluxe

Highlights

  • Restored bike in smart black with matching wire wheels 
  • Said to start, ride and run well 
  • Improved Deluxe version with smoother running 
  • Originally supplied new to Canada
  • UK registered since 2016 with only two keepers 

The Appeal

The S7 was loosely based on the pre-war BMW R75, and it wowed post-war British buyers. This big ‘gentleman’s tourer’ with its distinctive ‘balloon’ tyres aimed to deliver car-like comfort and luxury with two-wheeled economy. 
The Deluxe, introduced in 1949, fixed some of the rushed original's shortcomings, offering improved suspension and handling and a more reliable 487cc parallel twin. It was expensive, which helps explain why only 5,554 were built over seven years. This smart black example was originally despatched to Canada, before returning here in 2016. We’re told a previous keeper restored it, evidently to a high standard judging by the photos. 
The vendor describes it as a lovely bike to ride, and the exterior presents well. Distinctive, characterful and rare, this S7 is worth a closer look.

Key Information

  • Mileage: 1,056 miles (indicated)
  • Country of registration: United Kingdom (previously Canada)
  • Technical inspection status: MOT/road tax exempt
  • Technical specs: 487cc inline twin-cylinder, shaft drive
  • Paperwork: V5C, dating certificate 

The Detail

  • Previously restored, though not by the current vendor
  • Black paintwork in good order with gleaming brightwork as shown 
  • Black wire wheels with distinctive 16in ‘balloon’ tyres 
  • Garage stored since purchase by current keeper in 2025 
  • Vendor reports all controls are in good working order
  • We are told the mechanical condition is very good
  • Brakes and tyres described as good by the vendor
 
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BEFORE YOU BUY 
This sale is subject to the Car & Classic Terms and Conditions. By bidding and/or making an offer, you also agree to the following: 
✓ The seller is registered as a private seller which means consumer rights stemming from EU consumer protection law do not come into effect. However, you are still covered by Car & Classic’s own Terms and Conditions.. 
✓ We request that a non-refundable fee  be paid if you are the lucky winning bidder at auction or if your offer is accepted Please refer to our helpful FAQs and T&Cs for specific rates. 
✓ This vehicle is “Sold As Seen”, on an “As Is Where Is’ basis and without warranty. Photos and descriptions are solely for guidance purposes and it's customary to carry out a full inspection of the vehicle prior to purchase for your own peace of mind. 
✓ VAT is included in the buyer's fee. VAT may or may not be included in the final bid or offer price, as specified in the listing. 
✓ We want a smooth transaction just as much as you do and as such we run all UK-registered cars and motorbikes for sale on Car & Classic through an online HPI check to verify that they show no insurance database markers for damage or theft, and have no finance owing, allowing you to bid with confidence. 
✓ We also check whether vehicles are recorded as being written off as part of an insurance total loss claim at the time an advert is placed on Car & Classic and we helpfully provide write-off category labels (Cat C/D/S/N) for your assistance. However, the presence or absence of a label does not guarantee the vehicle’s status and it is always worthwhile carrying out your own  full vehicle history check before making an offer on a vehicle. 
✓ Buyers are responsible for vehicle collection 
or delivery. Importing vehicles may result in additional customs duties and import taxes so it's worth checking beforehand. It is the bidders responsibility to confirm import eligibility prior to purchase. 
✓ Unless stated otherwise, you must assume that any cherished, personalised, or heritage vehicle registration is not included in the sale of a vehicle. 

Pre-bids

What are pre-bids?

A pre-bid means you're able to place a bid before the official start of the auction. You will be notified whether or not you are the highest bidder when the auction starts.

1 Bid

8 Saved

Auction Details

  • Year1953
  • MakeSunbeam
  • ModelS7
  • ColourBlack
  • Odometer1,056 Miles
  • Engine size487cc
  • TransmissionManual
  • Fuel typePetrol
  • Seller TypePrivate
  • TownLondon
  • CountyGreater London
  • CountryUnited Kingdom
  • Auction ends

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